The Research Group is devoted to applying academic sciences to further the understanding of human behavior as it relates to decision-making and influence. Skilled in the disciplines of psychology, sociology, anthropology, neurolinguistic, technology, and neuroscience, our talented team brings over 15 years of experience in the utilization of the most current and innovative methodologies. We apply qualitative, quantitative, and hybrid tools to reveal insights that inform effective decisions. It is often the discovery of nuances or an essence that compels behavior. We are well-trained to escort those missions.